Competitor Testing: Endless possibilities It's only natural that you would want to peek into what makes your closest rivals successful. Innovation is built on progression ... »
Directions to Discovery In our previous blog post, we made the case for doing exploratory research in a game development context. In this post, we get into the details of actually doing it– drawing from an example can help unpack the process. ... »
The Case for Unmoderated Exploratory Research A rigorous, iterative product development cycle includes plenty of testing, early and often. But what about when there is nothing yet ... »
Viva Las Vegas! Like the population of Las Vegas, our players represent all gamer types from casual to hardcore, all age groups, and all device types. ... »
Testing with PlaytestCloud let ZeptoLab perfect the difficulty curve of Om Nom: Run ZeptoLab is a global game company best known for the hit Cut the Rope series. They have been using PlaytestCloud since ... »
The holidays are just right around the corner! As the year comes to an end, we are all looking forward to the well-deserved rest of the holidays. We hope ... »
Competitor Analysis Playtesting Competitor analysis playtesting is a user research methodology that works wonderfully well in determining best practices for player experience in games. ... »
What's the Point of Playtesting? Playtesting your game is one of the best ways to improve the quality of your game by focusing on real-world player ... »
Concept Testing Just Got Even Better! The engineers at PlaytestCloud have been quite busy lately updating how we run concept tests at PlaytestCloud. As of September 2020, ... »
How PlaytestCloud uses AWS Device Farm to save a week of developer time per month Recently, PlaytestCloud was featured on the AWS Game Tech blog to showcase how we're building the PlaytestCloud software that records the playtests we run. ... »
Writing A Playtest Report: Tips and Tricks for Creating a Strong Post-Playtest Report So you’ve just finished a playtest and now you’re struck with the age-old question of “what now?” ringing in your head. You now have a plethora of information and data, and you need to be able to present it to others in a useful, productive way. ... »
Adapting to the new normal with unmoderated playtests Social distancing in workplaces is here to stay for the foreseeable future, and that means a whole host of challenges for ... »
