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A 18-post collection

Page 1 of 2 Older Posts →
Analyzing player interviews - Making sense of the data

Analyzing player interviews - Making sense of the data

Playtests generate a lot of data. From interviews alone, you may have hours of players' thoughts and opinions to wade through. This can feel overwhelming, and it’s easy to get bogged down. How do we make sense of that, and work out what really matters? ... »

Steve Bromley Steve Bromley on Become A PlaytestCloud Pro 01 February 2023
Running great player interviews - Making the most of your time with players

Running great player interviews - Making the most of your time with players

Running interviews as part of your playtesting can offer a direct view into what is happening in players’ brains. This allows us to diagnose exactly what they are thinking, and understand the behavior we see in games - helping us make good game design decisions. ... »

Steve Bromley Steve Bromley on Become A PlaytestCloud Pro 01 February 2023
Overcome the fear - preparing for your first playtest interview

Overcome the fear - preparing for your first playtest interview

How to be confident that you’re deploying interviews at the right time, ensure you’ll learn useful things to improve your game, and remove the risk of catastrophic failures during your interviews. ... »

Steve Bromley Steve Bromley on Become A PlaytestCloud Pro 01 February 2023
The Art of Player Recruitment: Design surveys to find reliable playtesters

The Art of Player Recruitment: Design surveys to find reliable playtesters

While they may seem straightforward, screeners are actually very easy to get wrong. This article has one objective: giving you the tips and resources to design your next screener that will get results you can rely on. ... »

Elie Mouraud Elie Mouraud on Become A PlaytestCloud Pro 26 October 2022
Building Better Playtests in 6 Steps

Building Better Playtests in 6 Steps

Elie Mouraud and Steve Bromley write about the best ways to playtest—and the mistakes to avoid when you’re just starting out. ... »

Jessica Barratt Jessica Barratt on Become A PlaytestCloud Pro 13 December 2021
Steps to Research Goal Alignment

Steps to Research Goal Alignment

Learn all you need to know on how to effectively communicate and design your user research for the development team. ... »

Sarah Romoslawski Sarah Romoslawski on Become A PlaytestCloud Pro 23 July 2021
Cue-Behavior-Understanding: A Tool for End to End Evaluative Games User Research

Cue-Behavior-Understanding: A Tool for End to End Evaluative Games User Research

Game user researchers often talk about the importance of measuring design intent. What does this actually mean, though? Simply put, the ... »

Sarah Romoslawski Sarah Romoslawski on Become A PlaytestCloud Pro 30 June 2021
Cross-Functional Collaboration in Games User Research

Cross-Functional Collaboration in Games User Research

The ability to deliver great user research within an organization is a team effort. Finding allies of support beyond the research discipline will elevate a good practice to an outstanding one. ... »

Sarah Romoslawski Sarah Romoslawski on Become A PlaytestCloud Pro 25 May 2021
Learning Plans for Games User Research Roadmaps

Learning Plans for Games User Research Roadmaps

The first time I had to put together a research plan to thus inform a year’s worth of budgeting was ... »

Sarah Romoslawski Sarah Romoslawski on Become A PlaytestCloud Pro 29 April 2021
Directions to Discovery

Directions to Discovery

In our previous blog post, we made the case for doing exploratory research in a game development context. In this post, we get into the details of actually doing it– drawing from an example can help unpack the process. ... »

Sarah Romoslawski Sarah Romoslawski on Become A PlaytestCloud Pro 12 March 2021
The Case for Unmoderated Exploratory Research

The Case for Unmoderated Exploratory Research

A rigorous, iterative product development cycle includes plenty of testing, early and often. But what about when there is nothing yet ... »

Sarah Romoslawski Sarah Romoslawski on Become A PlaytestCloud Pro 05 March 2021
Competitor Analysis Playtesting

Competitor Analysis Playtesting

Competitor analysis playtesting is a user research methodology that works wonderfully well in determining best practices for player experience in games. They are very flexible and can be used at different points in the development cycle. ... »

Gareth Lloyd Gareth Lloyd on Become A PlaytestCloud Pro 17 November 2020
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