User Research Throughout the Game Development Process As the prominence of user research in the tech industry continues to rise, more and more game development companies are looking ... »
What's the Point of Playtesting? Playtesting your game is one of the best ways to improve the quality of your game by focusing on real-world player ... »
Writing A Playtest Report: Tips and Tricks for Creating a Strong Post-Playtest Report So you’ve just finished a playtest and now you’re struck with the age-old question of “what now?” ringing in your head. You now have a plethora of information and data, and you need to be able to present it to others in a useful, productive way. ... »
Your Game’s First Hour: How Honing in the First-Time Experience is Pivotal to Your Game's Success The first hour as crucial time: how it can make or break your game Game developers know: the first hour experience ... »
Going Against Expectations: How to Learn from Unexpected Results One of the biggest pitfalls that can occur when playtesting a game is not having the critical distance to look at results objectively. With any research, it is important to take a step back and look at the results as a given, work with them, and move forward in a positive trajectory. ... »
Survey Writing: Write Better, More Effective Survey Questions As with any type of research, choosing the right tools and methods is extremely important to gather the information you need. Asking the right questions is vital for user research, making sure that the responses you receive will be useful in gaining insight into your games. ... »